Proudfoot are a film production company who produce high quality, beautifully crafted films and content for a variety of clients, large and small.
Their website required a re-design, and this top level brief was created:
A general design update to bring site into line with contemporary web technologies and functionality.
The site should be responsive and work across screen sizes, from mobile to desktop.
The site should maintain and extend the existing brand identity.
Give an insight into how Proudfoot works and show that the way they produce films adds value to the client right from the beginning.
Proudfoot films have an ethos and reputation which they have worked hard to build and maintain. One section of the site – ‘The Frame’ – is a destination for viewers to watch these films. This section would hold a large amount of films, so some form of complex filtering would be needed.
'The Frame' would also require a complementary sub-identity to be developed.